The best business idea is worthless if you don´t have the money to start the business, right? And that´s why this article is about getting your business idea funded, specifically by taking advantage of crowdfunding.

 

I did a bit research for you to find the “best stuff” on this topic and here is what I recommend you check out, if you´re interested in getting funded using crowdfunding:

 

 

Start with this Ultimate Guide to learn the essentials:

https://www.shopify.com/guides/crowdfunding 

 

and with this podcast on crowd funding and why you should be giving it a try:

 

Episode 83: How Funded Today Raised $105,999,553 in Crowdfunding Campaigns

 

Then, check out these “real life” case studies to get some honest advise for folks, who just “did it”:

 

Hacking Kickstarter: How to Raise $100,000 in 10 Days (Includes Successful Templates, E-mails, etc.)

 

How We Drove Traffic to Our Kickstarter Campaign: Novelsys Ampere Case Study

 

http://dannorris.me/crowdfunding-for-business/

 

https://medium.com/swlh/every-resource-we-used-to-plan-and-launch-a-75k-kickstarter-campaign-cc5897f71bfd 

 

http://www.thequestforawesome.com/funding-a-life-on-the-road-a-kickstarter-case-study/ 

 

http://crowdfundinghacks.com/how-kittyo-gathered-13000-opt-in-emails-in-only-5-months-part-1-includes-successful-templates-strategies-etc/ 

 

http://nofilmschool.com/2011/09/how-i-raised-125000-on-kickstarter

 

http://www.crowdfundingplaybook.com/successful-crowdfunding-campaigns/ 

 

https://www.shopmoment.com/momentist/how-we-raised-450k-on-kickstarter 

 

https://www.shopify.com/blog/36179141-how-one-couple-raised-over-500-of-their-crowdfunding-goal-on-kickstarter-in-28-days-without-an-audience

 

and, if you´re an musician or artist, we recommend this case study:

 

https://launchandrelease.com/category/100-music-kickstarters/

 

Also, you´ll need to develop a few key skills, especially related to selling and marketing your business idea. For more on this, check out the following articles:

 

How to Write a Kickstarter Pitch: An Analysis of the Best – And Worst – Campaign Copy

 

Facebook Ads Case Study: The Million Dollar Indiegogo Campaign

 

http://www.outbrain.com/blog/5-examples-of-brands-using-quizzes-in-their-content-marketing

 

http://okdork.com/how-to-do-pr-for-your-startup-without-spending-any-money

 

Now, let me give you a bonus tip! Here is a great template from copywriting genius Gary Halbert, which you can use to ask an investor for money:

 

“Dear ……

Sometime ago I had an idea for selling a report my wife wrote on

“How to Lose Weight Without Starving”

and I wrote a newspaper ad offering her report for sale. I
ran the ad in the Podunk Daily News which has a circulation of 53,000 and the ad
cost me $1,200.00 for a 1-time insertion.

I priced the report at $12.00 plus $1.50 postage and it costs me about $3.50 to fill
an order. Therefore, every order yields up $10.00 in “contribution to overhead.” My
ad pulled in 220 orders for a total gross of $2,970.00.

At $3.50 to fill an order it cost me $770.00 to fill all my orders. Therefore, my total
costs ($770.00 to fill orders and $1,200.00 to pay for the ad) were $1,970.00 which,
when subtracted from my gross of $2,970.00 left me a bottom-line profit of…
$1,000.00.

Please let me know if you know anyone who would be interested in funding this
project for a share of the profit.

Sincerely,
So and So”

 

Key insight here: ask for money AFTER you have a profitable product / funnel. Use other people´s money only to scale your business, not to figure out if your product sells and if you´re going to be profitable.

 

 

So … hope, that helps! 🙂 Any questions, just go to the “Contact”-page and send me a message!

 

To your success,

Kiril